{"title":"Contour","description":"\u003cp\u003eKorean contour for shaping the face: soft powders and creams in cool and neutral shades that read as shadow rather than as color.\u003c\/p\u003e\u003cp\u003eThe Korean approach is deliberately subtle, blended until the edge disappears instead of drawn on as a stripe. Cream formulas melt into a dewy base for the softest shadow, while powder suits a base that is already set and builds in fine, even layers. Either way the shade does the work: a taupe that leans cool reads as shape, where a warm bronze only adds warmth.\u003c\/p\u003e\u003cp\u003eBoth textures are buildable, so the shape can stay barely there or grow more defined. Etude House makes a contour stick and a powder, one for each texture, and WAKEMAKE's Mix Blurring Volume Shading is a palette for blending your own shade.\u003c\/p\u003e","products":[{"product_id":"etudehouse-play-101-stick-contour-stick-duo","title":"Play 101 Stick Contour Duo","description":"\u003cp\u003eSculpt and brighten with one twist-up stick. One end shades and the other highlights, and the flat, angled tip follows the curves of your face so you can draw lines as fine or as bold as you like. The creamy yet powdery formula blends smoothly for a slimmer, more youthful-looking face, with color that stays true. Handy for contour beginners and busy mornings.\u003c\/p\u003e\u003ch3\u003eContour and highlight\u003c\/h3\u003e\u003cp\u003eA shading color and a highlighting color share one twist-up stick, so you can define and brighten the face in one go.\u003c\/p\u003e\u003ch3\u003ePrecise, controlled lines\u003c\/h3\u003e\u003cp\u003eThe flat, angled tip follows the contours of the face and lets you decide how fine or bold each line is.\u003c\/p\u003e\u003ch3\u003eColor that stays true\u003c\/h3\u003e\u003cp\u003eA powdery stick formula gives lasting coverage, so the color blends smoothly and stays true.\u003c\/p\u003e","brand":"Etude House","offers":[{"title":"#1 Original \/ 5.8g","offer_id":51608080056661,"sku":"496122_I17AXP","price":13.0,"currency_code":"USD","in_stock":true},{"title":"#2 Intense \/ 5.8g","offer_id":51608080089429,"sku":"496121_YZQON9","price":13.0,"currency_code":"USD","in_stock":true},{"title":"#3 Natural \/ 5.8g","offer_id":51588389568853,"sku":"496120_CJWJ9L","price":15.6,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/0022\/2505\/files\/0187-PLAY101.CONTOUR.DUO-1.jpg?v=1759759049"},{"product_id":"etudehouse-contour-powder","title":"Contour Powder","description":"\u003cp\u003eNatural-looking definition with no red tint. This contour powder shapes the face with a neutral shadow, the way light falls naturally, so your cheeks and jaw look sculpted rather than painted. A touch of ash tone keeps it free of redness and yellowness, and it comes in two shades. A good pick for soft, calm contouring.\u003c\/p\u003e\u003ch3\u003eShadows that look natural\u003c\/h3\u003e\u003cp\u003eEach sweep shapes the face with a neutral shadow, the way light naturally falls, so the definition looks like your own.\u003c\/p\u003e\u003ch3\u003eNever red\u003c\/h3\u003e\u003cp\u003eA touch of ash tone with no redness or yellowness, so the contour never reads red like older shades.\u003c\/p\u003e\u003ch3\u003eSoft, calm definition\u003c\/h3\u003e\u003cp\u003eThe tone stays subtle and calm, giving the face definition that looks soft.\u003c\/p\u003e","brand":"Etude House","offers":[{"title":"#01 Creator \/ 10g","offer_id":51608201953621,"sku":"496124_1RDXEP","price":24.0,"currency_code":"USD","in_stock":true},{"title":"#03 Illuminator \/ 10g","offer_id":51619572711765,"sku":"496123_XK8BFG","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/0022\/2505\/files\/etude-house-contour-powder-01-creator-10g_772bd031-eb57-42a9-ab9e-fef746d40205.png?v=1791215234"},{"product_id":"wakemake-mix-blurring-volume-shading","title":"Mix Blurring Volume Shading","description":"\u003cp\u003eContour that looks like natural shadow instead of makeup. These clear, neutral shades match your skin tone, so your face looks defined without feeling heavy. The gradient shades run from light to deep and melt into one another, which makes detailed shading easy. They work on wide areas like the jawline and narrow ones like the sides of the nose. Ideal if you want a soft, sculpted look.\u003c\/p\u003e\u003ch3\u003eDefinition that looks natural\u003c\/h3\u003e\u003cp\u003eThe clear, neutral shades carry no heaviness, so the contour reads as natural shadow matched to your skin tone.\u003c\/p\u003e\u003ch3\u003eLight to deep\u003c\/h3\u003e\u003cp\u003eThe gradient shades run from light to deep and blend into one another for detailed shading.\u003c\/p\u003e\u003ch3\u003eJawline and nose alike\u003c\/h3\u003e\u003cp\u003eThe same shades suit wide areas like the jawline and narrow ones like the sides of the nose, for one even, natural contour.\u003c\/p\u003e","brand":"WAKEMAKE","offers":[{"title":"#01 Neutral Warm \/ 10g","offer_id":51686026903893,"sku":null,"price":16.0,"currency_code":"USD","in_stock":true},{"title":"#02 Neutral Cool \/ 10g","offer_id":51685385371989,"sku":"498987_1EOJ5L","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/0022\/2505\/files\/1744338934451_0d453cd4df984db1897e157096d52cdd.jpg?v=1760639941"}],"url":"https:\/\/checkout.kbeauty.shop\/en-it\/collections\/contour.oembed","provider":"KBeauty Shop","version":"1.0","type":"link"}